Luke Skurman is the CEO and Founder of Niche.com. Niche is an informative website that provides insight and analysis from experts and neighbors to help people choose colleges, K-12 schools, and places to live. <br /><br />Niche, formerly College Prowler, was founded in 2002 and recently raised $35 Million to expand its client-base and grow its team. This Series C funding was led by the New York-based Radian Capital and San Fransisco-based Salesforce Ventures. <br /><br />Luke has been at the helm of this college resource dynamo since its founding and has led it through tremendous years of growth. In 2019, Niche grew its client-base by 60% and increased annual recurring revenue over 100%.<br /><br />In this episode, Aaron and Luke discuss the Series C funding, how to grow a tech business in Pittsburgh, and the future of remote work in lieu of COVID-19.<br />____<br /><br />📱Text Me<br />412-278-7680<br /><br />Attend our One Day Summit<br /><a href="https://www.goingdeepsummit.com/" target="_blank" rel="nofollow">https://www.goingdeepsummit.com/</a><br /><br />Work with Piper Creative at <br /><a href="https://pipercreative.co/" target="_blank" rel="nofollow">https://pipercreative.co/</a><br /><br />Edited by Dan Lampmann<br /><a href="https://www.instagram.com/danlampmann/" target="_blank" rel="nofollow">https://www.instagram.com/danlampmann/</a><br /><br />We'd love to meet with you. We are looking for creative talent in Pittsburgh to join our growing team. Our DMs are open.<br /><br />Follow Piper Creative<br /><a href="https://www.linkedin.com/company/2499.." target="_blank" rel="nofollow">https://www.linkedin.com/company/2499..</a>.<br /><a href="https://twitter.com/PiperCreativeP" target="_blank" rel="nofollow">https://twitter.com/PiperCreativeP</a><br /><a href="https://www.instagram.com/piper_creat.." target="_blank" rel="nofollow">https://www.instagram.com/piper_creat..</a>.<br /><br />___ <br />🕺Aaron Watson, Chief Executive Officer of Piper Creative<br /><br /><a href="https://www.linkedin.com/in/aaronbwat.." target="_blank" rel="nofollow">https://www.linkedin.com/in/aaronbwat..</a>.<br /><a href="https://twitter.com/AaronWatson59" target="_blank" rel="nofollow">https://twitter.com/AaronWatson59</a><br /><a href="https://www.instagram.com/aaronwatson59/" target="_blank" rel="nofollow">https://www.instagram.com/aaronwatson59/</a><br /><br />Aaron has an obsession with storytelling, business building, and creating media that leads to sales.<br /><br />Aaron’s experience in media creation and strategy started at the age of 23 when he launched a podcast, Going Deep with Aaron Watson. In the subsequent 3 years, he has built a powerful network, executed profitable events around Pittsburgh, and started a paid public speaking career on the back of his digital media brand building.<br /><br />As the co-founder of Piper Creative, Aaron is passionate about leveraging his expertise to help others build healthier company cultures, execute effective storytelling, and master the distribution of their content.<br /><br /> <br /><br />🧑🏻Hannah Phillips, Chief Creative Officer of Piper Creative<br /><br /><a href="https://www.linkedin.com/in/hannah-ph.." target="_blank" rel="nofollow">https://www.linkedin.com/in/hannah-ph..</a>. <br /><a href="https://twitter.com/hannahpmedia" target="_blank" rel="nofollow">https://twitter.com/hannahpmedia</a><br /><a href="https://www.instagram.com/hpmedia/" target="_blank" rel="nofollow">https://www.instagram.com/hpmedia/</a><br /><br />Hannah is our brilliant visual media artist that produces genre-defining work across digital video, photography, graphic design, and fine art.<br /><br />From an early age, she developed a love for art and creating, and has grown those passions into hard skills that build businesses.<br /><br />She started her first media company in 10th grade and was dedicated to growing it part-time throughout high school. <br /><br />At Piper Creative, she guides and mentors the next generation of creatives while lev<br />...<br /><a href="https://www.youtube.com/watch?v=NNDWSsSuNQw" target="_blank" rel="nofollow">https://www.youtube.com/watch?v=NNDWSsSuNQw</a>